Understand. Then Create.
Understanding people is central to experience design. I work with teams to research user needs and goals, which then informs the creation of useful and usable products and services.
Your products & client experience will be more successful when you know your users’ goals and needs. I help teams identify user behavior, goals, and expectations using a number of research techniques.
Observations & Contextual Interviews
The best information is valuable to your users only when it's presented in a way that they understand. I organize information to match users’ mental models, behaviors, and goals.
Experiences happen over time. Together, we structure the customer lifecycle, determine where products best fit into the ecosystem, and understand how the user moves between the different communication channels.
How closely are we meeting our users’ expectations? I design and execute usability testing to measure product performance and gain valuable insights from actual users to ensure we are effectively meeting both their goals and that of the business.
Together we can build better experiences and products. Let's Talk.